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What the Companies of the Worst Brands in 2013 Were Getting Wrong

Investors may have their own ideas about what the companies behind the worst brands of 2013 were doing wrong. Chris Malone, Managing Partner of Fidelum Partners and author of The Human Brand, says the problems range from rampant cost cutting to plain

http://www.wgrz.com/video/3085991785001/1/What-the-Companies-of-the-Worst-Brands-in-2013-Were-Getting-Wrong http://cdn.newslook.com/97/97bdfa82f65fab839647eeaa808ecf91/images/frame_0027.jpg What the Companies of the Worst Brands in 2013 Were Getting Wrong Investors may have their own ideas about what the companies behind the worst brands of 2013 were doing wrong. Chris Malone, Managing Partner of Fidelum Partners and author of The Human Brand, says the problems range from rampant cost cutting to plain at&t corp.Sears Holdings CorporationChris MaloneFinanceunited parcel serviceInc.TATTCJC PenneySHLDBlackBerry LimitednewslookupsFidelum Partners 02:42

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